We design races for people to run, and we build software to manage those races. If any of that sounds useful, cool. If not, no hard feelings — the internet is a big place.
You decide the route.
You decide the handovers.
You just have to make it there.
It’s part race, part road trip, part logistical nightmare.
A lot of events feel like they were designed by the same tired template — generic voice, forgettable course, back office held together with prayer. We got grumpy about that. Stash is basically us doing something about it.
Half of us is Stash Events — stuff we run, co-build, or loudly endorse. The other half is Stash Studio, software for organizers who’d rather have one sane stack than seventeen logins. Same taste bar; you can engage with one side, both, or zero. We’ll cope.
Unlike your parents.
The fun half — races we make, help make, or stan from the sidelines. Show up if the course looks interesting; skip it if you’d rather sleep in. Zero guilt either way.
The grown-up bit: tooling for organizers who need start lists, emails, and race-day panic to live somewhere that isn’t seventeen browser tabs. We use it ourselves; you’re welcome to kick the tires.
Team relay, slightly unhinged story stakes, production that tries to keep up with the route. Entry and nerdy detail live on the Hastings site — we’re not pasting a novel here.
A series we help with — smaller crowds, no fake hype, plenty of “why did I sign up for this” miles in the best way. Not your anonymous mass start.
We’re organizing an event at Love Trails in 2026. More details are coming soon, but it’s real and in motion.
UK is home.
New York is happening.
The rest is… in progress.
We’re not in a rush — but we are quietly taking over.
If you want to know where we land next, you’ll want to be paying attention.
London · NYC on the map — spin the globe to explore.
If your race could be anyone’s race, that’s a choice — just not one we’re excited to copy.
Check-in, comms, and volunteers who’ve actually been briefed matter as much as whatever’s on the medal.
First Instagram post to last “thanks for coming” email — it should feel like the same people, not three different agencies.
We’ll take a smaller field that shows up again over a thousand anonymous bibs and a hangover.
If a tool needs a manual the size of a phone book, it’s not “powerful,” it’s homework. Pass.
Sporadic notes when we’ve got something worth saying — races, collabs, Studio stuff. No growth-hack nonsense, no “you forgot something in your cart.”